,UNIV]SAL ,CR$IT3 ,D,W,P PUBLICITY /UNT BACKFIRES 

,PEOPLE 3 

,AU?OR 3 ,AN>*I/ ,COMMUNI/ ,GR\P 

,TEXT 3 

,D,W,P ,SECRET>Y ,AMB] ,RUDD IS DET]M9$ TO BE ,BORIS ,JOHNSON'S RUNN+ MATE 9 ! IMM95T ,TORY LEAD]%IP CAMPAIGN4 ,H] FRAGILE #cdf VOTE MAJORITY 9 ,HA/+S IS ONE PROBLEM4 ,H] O!R PROBLEM IS H] RESPONSIBILITY = ,UNIV]SAL ,CR$IT & ITS DISA/R\S IMPACT ON WORK+-CLASS H\SEHOLDS4 ,?IS 9 TURN IS ATTRACT+ A /REAM ( BAD PRESS /ORIES1 EV5 9 ! ,MAIL & ! ,SUN4 ,NOT A GOOD LOOK = AN AMBITI\S ,ONE ,NATION ,TORY4 

,SOLUTION8 ,SUDD5LY1 AFT] YE>S ( D5IAL1 REFUSAL TO RELEASE 9=MATION OR ALL[+ J\RNALI/S TO SPEAK TO ,JOB,C5TRE /AFF1 ! ,D,W,P IS LAUN*+ A PUBLIC RELATIONS CAMPAIGN TO P]SUADE ! PUBLIC ?AT ,UNIV]SAL ,CR$IT IS A WONDR\S & BEAUTIFUL ?+4 

,A LEAK$ 9T]NAL MEMO PICK$ UP BY ,D,P,A,C1 ! ,DISABILITY ,NEWS ,S]VICE & SUBSEQU5TLY ! ,GU>DIAN REVEALS A CONC]T$ PUBLICITY CAMPAIGN 9VOLV+ NEWSPR9T & ,T,V TO 0MY?-BU/ ! COMMON 9ACCURACIES REPORT$ ON ,U,C04 

,AT ! 5D ( ,MAY1 GIANT ADS WRAPP$ >\ND ! COV] ( ! ,METRO FREE%EET AT A CO/ ( ,G,B,P#b#e1 WILL BE ACCOMPANI$ BY A FUR!R F\R-PAGE ADV]TORIAL FEATURE4 ,ACCORD+ TO ! LEAK$ MEMO 0! FEATURES WON'T LOOK OR FEEL LIKE ,D,W,P OR ,U,C - Y\ WON'T SEE \R BR&+ 444 ,WE WANT TO GRAB ! READ]S' ATT5TION & MAKE !M WOND] :O HAS DONE ?IS ',U,C UNCOV]$' 9VE/IGATION40 ,?IS WILL GO ON = N9E WEEKS4 ,! ,METRO HAS AN E/IMAT$ READ]%IP ( #b #a_/#b  MILLION4 

,AMB] ,RUDD MEAN:ILE WILL 9VITE SELECT$ J\RNALI/S TO ,JOB,C5TRES TO SEE 0! GREAT WORK WE DO04 ,?IS HAS ALREADY />T$4 ,UND] ! HEADL9E 0,I ?9K ,UNIV]SAL ,CR$IT IS GREAT - H]E'S :Y'1 ! ,LEICE/] ,M]CURY LA/ WEEK SPLA%$ AN 9T]VIEW ) A JOB COA* TEAM LEAD] AT ! LOCAL ,JOB ,C5T] ,PLUS4 ,! >TICLE DECL>ES ?AT ',LIV+ ON B5EFITS IS NOT A LIFE/YLE *OICE' & REPEATS ! LONG- DISCR$IT$ MY? AB\T 9T]G5]ATIONAL B5EFIT DEP5D5CY4 ,:5 *ALL5G$ AS TO :Y !RE WAS NO M5TION ( ! ,D,W,P CAMPAIGN OR ! COMMON [N]%IP %>$ BY ! ,LEICE/] ,M]CURY & ! ,METRO1 ! REPORT] 9 QUE/ION 9SI/$ ?AT IT WAS AN 9T]VIEW & NOT AN ADV]TISEM5T4 

,TO CAP ?IS PUBLICITY CAMPAIGN ,B,B,C#b WILL BE SCRE5+ A ?REE-P>T 0DOCUM5T>Y0 :I* IS 0LOOK+ TO 9TELLIG5TLY EXPLORE ,U,C0 BY FILM+ 9SIDE ?REE JOBC5TRES4 ,IT WILL NOT BE REPORT]-BAS$ - NO RISK ( AWKW>D QUE/IONS4 ,! LEAK$ ,D,W,P MEMO DROOLS AB\T H[ ?IS WILL BE A FANTA/IC OPPORTUNITY & H[ ! ,D,W,P HAS BE5 9VOLV$ FROM ! />T4 ,:AT'S MORE1 ! ,D,W,P WILL SEE ! F9AL PRODUCT BE=E IT'S BROADCA/4 ,! ,B,B,C ( C\RSE D5IES ?IS HAS ANY?+ TO DO ) $ITORIAL CONTROL4 

,UN=TUNATELY = ,AMB] ,RUDD ! :OLE PUBLICLY FUND$ /UNT IS />T+ TO UNRAVEL4 

,FIR/ ! LEAK$ MEMO BLEW AWAY ANY SECRECY4 ,SECONDLY1 IF READ]S' COMM5TS >E ANY?+ TO GO BY1 ! PRESS VISITS TO ,JOB,C5TRES >E BE+ SE5 /RAI<T AWAY = :AT !Y >E1 UNDECL>$ GOV]NM5T PROPAG&A4 ,?IRDLY1 A ,H\SE ( ,COMMONS ,SELECT ,COMMITTEE HAS PICK$ UP ON ! LEAK & HAS />T$ TO ASK AWKW>D QUE/IONS4 ,DUE TO ! 0LACK ( BR&+0 EV5 ! ,ADV]TIS+ ,/&>DS ,AU?ORITY C\LD BECOME 9VOLV$4 

,ABOVE ALL1 :AT DO CLAIMANTS !MSELVES ?9K8 ,D,P,A,C IS QUITE CLE>4 ,AS REPORT$ BY ! ,DISABILITY ,NEWS ,S]VICE1 ,D,P,A,C HAS N[ CALL$ ON ITS SUPPORT]S TO VISIT LOCATIONS :]E ! FREE PAP] IS GIV5 AWAY - SU* AS TRA9 & TUBE /ATIONS - & 0REMOVE OR O!RWISE PREV5T AS MANY AS POSSIBLE0 FROM BE+ READ FROM #ca ,MAY4 

,D,P,A,C IS ALSO PREP>+ A DOSSI] ( EVID5CE AB\T ! ,D,W,P-,METRO DEAL TO PASS TO ! ADV]TIS+ WAT*DOG1 & PL$GES TO 0MAKE SURE ! ,METRO NEV] WANT ANO!R ,D,W,P ADV]T AGA904 ,A SPOKESP]SON SAID3 0,WE REFUSE TO BE =CE-F$ GOV]NM5T PROPAG&A1 SO WE WILL PUT A /OP TO IT \RSELVES4 ,IF !Y WANT US TO BE MILITANT1 WE WILL BE MILITANT4 ,WE >E NOT TAK+ IT ANYMORE4 

,FROM 3 ,!,AN>*I/,LIBR>Y4ORG4 

,*RONOLOGY 3 
,NOVEMB] #a#d1 #bb 3 ,UNIV]SAL ,CR$IT3 ,D,W,P PUBLICITY /UNT BACKFIRES -- ,ADD$4 
,JANU>Y #d1 #bbb 3 ,UNIV]SAL ,CR$IT3 ,D,W,P PUBLICITY /UNT BACKFIRES -- ,UPDAT$4 

 FILE G5]AT$ FROM 3  
HTTP3_/_/REVOLTLIB4COM_/