,T5 ,!SES ON ! ,PROLIF]ATION ( ,EGOCRATS 

#aigg 

,PEOPLE 3 

,AU?OR 3 ,FR$Y ,P]LMAN 

,TEXT 3 

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,! ,EGOCRAT -- ,MAO1 ,/AL91 ,HITL]1 ,KIM ,II ,SUNG -- IS NOT AN ACCID5T OR AN AB]RATION OR AN IRRUPTION ( IRRATIONALITY2 HE IS A P]SONIFICATION ( ! RELATIONS ( ! EXI/+ SOCIAL ORD]4 

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,! ,EGOCRAT IS 9ITIALLY AN 9DIVIDUAL1 LIKE EV]YONE ELSE3 MUTE & P[]LESS 9 ?IS SOCIETY )\T COMMUNITY OR COMMUNICATION1 VICTIMIZ$ BY ! SPECTACLE1 0! EXI/+ ORD]'S UN9T]RUPT$ DISC\RSE AB\T ITSELF1 ITS LAUDATORY MONOLOGUE1 ! SELF-PORTRAIT ( P[] 9 ! EPO* ( ITS TOTALIT>IAN MANAGEM5T ( ! CONDITIONS ( EXI/5CE40 7,DEBORD7 ,REPELL$ BY ! SPECTACLE1 HE LONGS = 0! LIB]AT$ HUMAN BE+1 A BE+ :O IS AT ONCE A SOCIAL BE+ & A ,GEME9WES540 7,CAMATTE7 ,IF HIS LONG+ W]E EXPRESS$ 9 PRACTICE3 AT HIS WORKPLACE1 9 ! /REET1 :]EV] ! SPECTACLE ROBS HIM ( HIS HUMANITY1 HE W\LD BECOME A REBEL4 

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,! ,EGOCRAT DOES NOT EXPRESS HIS LONG+ = COMMUNITY & COMMUNICATION 9 PRACTICE2 HE TRANS=MS IT 9TO A ,?\<T4 ,>M$ ) ?IS ,?\<T1 HE IS /ILL MUTE & P[]LESS1 BUT IS NO LONG] LIKE EV]YONE ELSE3 HE IS ,CONSCI\S1 HE POSSESSES ! ,IDEA4 ,TO CONFIRM HIS DIFF]5CE1 TO MAKE SURE HE'S NOT DELUD+ HIMSELF1 HE NE$S TO BE SE5 AS DIFF]5T BY O!RS -- ?OSE O!RS :O CONFIRM ?AT HE IS TRULY A POSSESSOR ( ! ,?\<T4 

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,! ,EGOCRAT F9DS 0COMMUNITY0 & 0COMMUNICATION10 NOT BY SMA%+ ! ELEM5TS ( ! SPECTACLE 9 HIS REA*1 BUT BY SURR\ND+ HIMSELF ) LIKE-M9D$ 9DIVIDUALS1 O!R ,EGOS1 :O REFLECT ! ,GOLD5 ,?\<T TO EA* O!R & CONFIRM EA* O!R'S VALIDITY AS POSSESSORS ( IT4 ,*OS5 ,PEOPLE4 ,AT ?IS PO9T ! ,?\<T1 IF IT IS TO REMA9 GOLD51 MU/ EV]MORE REMA9 ! SAME3 UNSULLI$ & UNCOMPROMIS$2 CRITICISM & REVISION >E SYNONYMS ( BETRAYAL1 0,?US IT CAN ONLY EXI/ AS A POLEMIC ) REALITY4 ,IT REFUTES EV]Y?+4 ,IT CAN SURVIVE ONLY BY FREEZ+1 BY BECOM+ 9CREAS+LY TOTALIT>IAN40 7,CAMATTE7 ,!RE=E1 9 ORD] TO CONT9UE TO REFLECT & CONFIRM ! ,?\<T1 ! 9DIVIDUAL MU/ /OP ?9K+4 

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,! 9ITIAL GOAL1 ! 0LIB]AT$ HUMAN BE+10 IS LO/ TO PRACTICE :5 IT IS RELEGAT$ TO ! ,EGOCRAT'S CONSCI\SNESS1 BECAUSE 0CONSCI\SNESS MAKES ITSELF ! GOAL & REIFIES ITSELF 9 AN ORGANIZATION :I* COMES TO 9C>NATE ! GOAL40 7,CAMATTE7 ,! GR\P ( MUTUAL ADMIR]S ACQUIRES A S*$ULE & A MEET+ PLACE2 IT BECOMES AN 9/ITUTION4 ,! ORGANIZATION1 :I* TAKES ! =M ( A ,BOL%EVIK OR ,NAZI CELL1 A ,SOCIALI/ READ+ CLUB1 OR AN ,AN>*I/ AFF9ITY GR\P1 DEP5D+ ON LOCAL CIRCUM/ANCES & 9DIVIDUAL PREF]5CES1 0PROVIDES A T]RA9 FAVORABLE TO 9=MAL DOM9ATION BY PROPAG&I/S & DEF5D]S ( !IR IDEOLOGY1 SPECIALI/S :O >E 9 G5]AL MORE M$IOCRE ! MORE !IR 9TELLECTUAL ACTIVITY CONSI/S ( ! REPETITION ( C]TA9 DEF9ITIVE TRU?S4 ,IDEOLOGICAL RESPECT = UNANIMITY ( DECISION HAS ON ! :OLE BE5 FAVORABLE TO ! UNCONTROLL$ AU?ORITY1 )9 ! ORGANIZATION ITSELF1 ( SPECIALI/S 9 FRE$OM0 7WROTE ,DEBORD1 DESCRIB+ AN>*I/ ORGANIZATIONS74 ,REJECT+ ! RUL+ SPECTACLE IDEOLOGICALLY1 ! ORGANIZATION ( SPECIALI/S 9 FRE$OM REPRODUCES ! RELATION ( ! SPECTACLE 9 ITS 9T]NAL PRACTICE4 

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,! ORGANIZATION 9C>NAT+ ! ,?\<T TURNS ON ! WORLD1 BECAUSE 0! PROJECT ( ?IS CONSCI\SNESS IS TO FRAME REALITY ) ITS CONCEPT40 7,CAMATTE7 ,! GR\P BECOMES MILITANT4 ,IT SETS \T TO EXT5D TO SOCIETY AT L>GE ! ORGANIZATION'S 9T]NAL RELATIONS1 ONE V>IANT ( :I* CAN BE SUMM>IZ$ AS FOLL[S3 0,)9 ! P>TY1 !RE MU/ BE NO ONE LAGG+ BEH9D :5 AN ORD] IS GIV5 BY ! LEAD]%IP TO 'M>* =W>D1' NO ONE TURN+ RI<T :5 ! ORD] IS 'LEFT'40 7A REVOLUTION>Y LEAD]1 QUOT$ BY ,M4 ,VELLI47 ,AT ?IS PO9T ! SPECIFIC CONT5T ( ! ,?\<T IS AS IRRELEVANT TO PRACTICE AS ! GEOGRAPHY ( ! ,*RI/IAN P>ADISE1 BECAUSE ! GOAL IS R$UC$ TO A CUDGEL3 IT S]VES AS ! JU/IFICATION = ! GR\P'S REPRESSIVE PRACTICES1 & AS AN 9/RUM5T ( BLACKMAIL4 7,EXAMPLES3 0,TO DEVIATE FROM SOCIALI/ IDEOLOGY 9 ! SLI<TE/ DEGREE MEANS /R5G!N+ B\RGEOIS IDEOLOGY40 ,L591 QUOT$ BY ,M4 ,VELLI2 0,:5 'LIB]T>IANS' SL&]\SLY TRA% O!RS1 ,I QUE/ION !IR MATURITY & COMMITM5T TO REVOLUTION>Y SOCIAL *ANGE0 AN 'AN>*I/' 9 A LETT] TO ,! ,FIF? ,E/ATE47 

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,! MILITANT ORGANIZATION EXT5DS ITSELF BY MEANS ( CONV]SION & MANIPULATION4 ,CONV]SION IS ! FAVOR$ TE*NIQUE ( E>LY ,BOL%EVISM & MISSION>Y AN>*ISM3 ! MILITANT'S EXPLICIT TASK IS TO 9TRODUCE CONSCI\SNESS 9TO ! WORK+ CLASS 7,L5971 TO 0REA* WORK+ PEOPLE ) \R IDEAS0 7AN 0AN>*I/0 9 0,! ,R$ ,M5ACE10 ,TORONTO74 ,BUT ! MILITANT'S IMPLICIT TASK1 & ! PRACTICAL \TCOME ( HIS ACTIVITY1 IS TO AFFECT ! PRACTICE ( ! WORK]S1 NOT !IR ?\<T4 ,! CONV]SION IS SUCCESSFUL IF WORK]S1 :ATEV] !IR IDEAS1 PAY DUES TO ! ORGANIZATION & OBEY ! ORGANIZATION'S CALLS TO ACTION 7/RIKES1 DEMON/RATIONS1 ETC474 ,! ,EGOCRAT'S IMPLICIT AIM IS TO E/ABLI% HIS 7& HIS ORGANIZATION'S7 HEGEMONY OV] A L>GE NUMB] ( 9DIVIDUALS1 TO BECOME ! LEAD] ( A MASS ( FOLL[]S4 ,?IS IMPLICIT AIM BECOMES CYNICALLY EXPLICIT :5 ! MILITANTS >E ,NAZIS OR ,/AL9I/S 7OR AN AMALGAM ( ! TWO1 SU* AS ! ,U,S ,LABOR ,P>TY74 ,CONV]SION GIVES WAY TO MANIPULATION1 \TRI<T LY+4 ,9 ?IS MODEL1 ! RECRUITM5T ( FOLL[]S IS ! EXPLICIT AIM1 & ! ,IDEA CEASES TO BE A FIX$ />1 P]FECT & IMMUTABLE2 ! ,IDEA BECOMES A M]E MEANS T[>D ! EXPLICIT AIM2 :ATEV] RECRUITS MO/ FOLL[]S IS A GOOD ,IDEA2 ! ,IDEA BECOMES A CYNICALLY CON/RUCT$ COLLAGE BAS$ ON ! FE>S & HATR$S ( POT5TIAL FOLL[]S2 ITS MA9 PROMISE IS ! ANNIHILATION ( SCAPEGOATS3 0C\NT]-REVOLUTION>IES10 0AN>*I/S10 0,C,I,A AG5TS10 0,JEWS10 ETC4 ,! DIFF]5CE BETWE5 MANIPULATORS & MISSION>IES IS !ORETICAL2 9 PRACTICE1 !Y >E CONTEMPOR>IES COMPET+ 9 ! SAME SOCIAL FIELD1 & !Y BORR[ EA* O!R'S TE*NIQUES4 

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,9 ORD] TO BROADCA/ ! ,IDEA1 SO AS TO CONV]T OR MANIPULATE1 ! ,EGOCRAT NE$S 9/RUM5TS1 M$IA1 & IT IS PRECISELY SU* M$IA ?AT ! SOCIETY ( ! SPECTACLE PROVIDES 9 PR(USION4 ,ONE JU/IFICATION = TURN+ TO !SE M$IA RUNS AS FOLL[S3 0,! M$IA >E CURR5TLY A MONOPOLY ( ! RUL+ CLASSES :O DIV]T !M = !IR [N B5EFIT4 ,BUT !IR /RUCTURE REMA9S 'FUNDAM5TALLY EGALIT>IAN1' & IT IS UP TO REVOLUTION>Y PRACTICE TO BR+ \T ?IS POT5TIALITY CONTA9$ BY !M BUT P]V]T$ BY ! CAPITALI/ ORD]4 ,9 A WORD1 TO LIB]ATE !M4440 7A POSITION P>APHRAS$ BY ,BAUDRILL>D47 ,! 9ITIAL REJECTION ( ! SPECTACLE1 ! LONG+ = COMMUNITY & COMMUNICATION1 HAS BE5 REPLAC$ BY ! LONG+ TO EX]T P[] OV] ! V]Y 9/RUM5TS ?AT ANNIHILATE COMMUNITY & COMMUNICATION4 ,HESITATION1 OR A SUDD5 \TBUR/ ( CRITIQUE1 >E RUL$ \T BY ORGANIZATIONAL BLACKMAIL3 0,! ,L59I/S WILL W9 UNLESS WE \RSELVES ACCEPT ! RESPONSIBILITY ( FI<T+ TO W944410 70,! ,R$ ,M5ACE40 ,A ,/AL9I/ W\LD SAY1 0,! ,TROTSKYI/S WILL W944410 ETC47 ,FROM ?IS PO9T ON1 ANY?+ GOES2 ALL MEANS >E GOOD IF !Y LEAD TO ! GOAL2 & AT ! ABSURD \T] LIMIT1 EV5 SALES PROMOTION & ADV]TIS+1 ! ACTIVITY & LANGUAGE ( ,CAPITAL ITSELF1 BECOME JU/IFI$ REVOLUTION>Y MEANS3 0,WE CONC5TRATE HEAVILY ON DI/RIBUTION & PROMOTION444,\R PROMOTIONAL WORK IS WIDE-RANG+ & EXP5SIVE4 ,IT 9CLUDES ADV]TIS+ WIDELY1 PROMOTIONAL MAIL+S1 CATALOGS1 DISPLAY TABLES ACROSS ! C\NTRY1 ETC4 ,ALL ( ?IS CO/S A TREM5D\S AM\NT ( MONEY & 5]GY1 :I* IS COV]$ BY ! MONEY G5]AT$ FROM ! SALE ( BOOKS40 7,AN 0AN>*I/ BUS9ESSMAN0 9 A LETT] TO ,! ,FIF? ,E/ATE47 ,IS ?IS AN>*I/ BUS9ESSMAN A LUDICR\S EXAMPLE1 BECAUSE SO RIDICUL\SLY EXAGG]AT$1 OR IS HE SOLIDLY )9 ! OR?ODOX TRADITION ( ORGANIZ$ MILITANCY8 0,! BIG BANKS >E ! '/ATE APP>ATUS' :I* WE NE$ TO BR+ AB\T SOCIALISM1 & :I* WE TAKE READY MADE FROM CAPITALISM2 \R TASK H]E IS M]ELY TO LOP (F :AT CAPITALI/ICALLY MUTILATES ?IS EXCELL5T APP>ATUS1 TO MAKE IT EV5 BIGG]1 EV5 MORE DEMOCRATIC1 EV5 MORE COMPREH5SIVE4440 7,L591 QUOT$ BY ,M4 ,VELLI47 

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,= ! ,EGOCRAT1 ! M$IA >E M]E MEANS2 ! GOAL IS HEGEMONY1 P[]1 & ! P[] ( ! SECRET POLICE4 0,9VISIBLE PILOTS 9 ! C5T] ( ! POPUL> /ORM1 WE MU/ DIRECT IT1 NOT ) A VISIBLE P[]1 BUT ) ! COLLECTIVE DICTATOR%IP ( ALL ! ALLIES4 ,A DICTATOR%IP )\T A BADGE1 )\T TITLE1 )\T (FICIAL RI<T1 YET ALL ! MORE P[]FUL BECAUSE IT WILL HAVE NONE ( ! APPE>ANCES ( P[]40 7,BAKUN91 QUOT$ BY ,DEBORD7 ,! COLLECTIVE DICTATOR%IP ( ALL QUICKLY BECOMES ! RULE ( ! S+LE ,EGOCRAT BECAUSE1 0IF ALL ! BUREAUCRATS TAK5 TOGE!R DECIDE EV]Y?+1 ! COHESION ( !IR [N CLASS CAN BE ASSUR$ ONLY BY ! CONC5TRATION ( !IR T]RORI/ P[] 9 A S+LE P]SON40 7,DEBORD7 ,) ! SUCCESS ( ! ,EGOCRAT'S 5T]PRISE1 ! E/ABLI%M5T ( ! 0DICTATOR-%IP )\T (FICIAL RI<T10 COMMUNICATION IS NOT ONLY ABS5T ON A SOCIAL SCALE2 EV]Y LOCAL ATTEMPT IS DELIB]ATELY LIQUIDAT$ BY ! POLICE4 ,?IS SITUATION IS NOT A 0DE=MATION0 ( ! ORGANIZATION'S 9ITIALLY 0PURE GOALS02 IT IS ALREADY PREFIGUR$ 9 ! MEANS1 ! 0FUNDAM5TALLY EGALIT>IAN0 9/RUM5TS US$ = ! VICTORY4 0,:AT *>ACT]IZES ! MASS M$IA IS ! FACT ?AT !Y >E ANTI-M$IATORS1 9TRANSITIVES1 ! FACT ?AT !Y PRODUCE NON-COMMUNICATION444 ,TELEVISION1 BY ITS PRES5CE ALONE1 IS SOCIAL CONTROL 9 ! HOME4 ,IT IS NOT NECESS>Y TO IMAG9E ?IS CONTROL AS ! REGIME'S P]ISCOPE SPY+ ON ! PRIVATE LIFE ( EV]YONE1 BECAUSE TELEVISION IS ALREADY BETT] ?AN ?AT3 IT ASSURES ?AT PEOPLE NO LONG] TALK TO EA* O!R1 ?AT !Y >E DEF9ITIVELY ISOLAT$ 9 ! FACE ( /ATEM5TS )\T RESPONSE40 7,BAUDRILL>D7 

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,! ,EGOCRAT'S PROJECT IS SUP]FLU\S4 ,! CAPITALI/ M$IA ( PRODUCTION & COMMUNICATION ALREADY R$UCE HUMAN BE+S TO MUTE & P[]LESS SPECTATORS1 PASSIVE VICTIMS CONT9UALLY SUBJECT$ TO ! EXI/+ ORD]'S 0LAUDATORY MONOLOGUE40 ,! ANTI-TOTALIT>IAN REVOLUTION REQUIRES1 NOT ANO!R M$IUM1 BUT ! LIQUIDATION ( ALL M$IA1 0! LIQUIDATION ( !IR 5TIRE PRES5T /RUCTURE1 FUNCTIONAL AS WELL AS TE*NICAL1 ( !IR OP]ATIONAL =M SO TO SPEAK1 :I* EV]Y:]E REFLECTS !IR SOCIAL =M4 ,AT ! LIMIT1 OBVI\SLY1 IT IS ! V]Y CONCEPT ( M$IUM :I* DISAPPE>S & MU/ DISAPPE>3 ! EX*ANG$ WORD1 RECIPROCAL & SYMBOLIC EX*ANGE1 NEGATES ! NOTION & FUNCTION ( M$IUM1 ( 9T]M$I>Y444 ,RECIPROCITY COMES AB\T BY WAY ( ! DE/RUCTION ( ! M$IUM40 7,BAUDRILL>D7 

,FR$Y ,P]LMAN #aigg 

,REF]5CES 

,JEAN ,BAUDRILL>D1 ,P\R UNE CRITIQUE DE L'ECONOMIE POLITIQUE DU SIGNE 7,P>IS1 ,GALLIM>D1 #a#i#g#b7 

,JACQUES ,CAMATTE1 ,! ,W&]+ ( ,HUMANITY 7,DETROIT1 ,BLACK @& ,R$1 #a#i#g#e7 

,GUY ,DEBORD1 ,SOCIETY ( ! ,SPECTACLE 7,DETROIT1 ,BLACK @& ,R$1 #a#i#g2 #a#i#g#g7 

,CLAUDE ,LE=T1 ,UN ,HOMME 5 ,TROP3 ,REFLEXIONS SUR 0,L',>*IPEL DE ,G\LAG10 ,P>IS1 ,SEUIL1 L#i#g#f 

,MI*AEL ,VELLI1 ,MANUAL = ,REVOLUTION>Y ,LEAD]S 7,DETROIT1 ,BLACK @& ,R$1 #a#i#g#b71 

,FROM 3 ,!,AN>*I/,LIBR>Y4ORG4 

,*RONOLOGY 3 
,NOVEMB] #c1 #aigf 3 ,T5 ,!SES ON ! ,PROLIF]ATION ( ,EGOCRATS -- ,PUBLICATION4 
,APRIL #b#f1 #bb 3 ,T5 ,!SES ON ! ,PROLIF]ATION ( ,EGOCRATS -- ,ADD$4 
,JANU>Y #d1 #bbb 3 ,T5 ,!SES ON ! ,PROLIF]ATION ( ,EGOCRATS -- ,UPDAT$4 

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