,TALK+ TO ! ,M$IA 

,PEOPLE 3 

,AU?OR 3 ,CRIME?,9C4 

,TEXT 3 

,AN>*I/S HAVE APPE>$ 9 ! CORPORATE M$IA A LOT ?IS YE>1 FROM ! FIR/ BREA?LESS REPORTS ON RESI/ANCE TO ! RISE ( ! F> RI<T TO REC5T APPE>ANCES 9 ! FA%ION PAGES4 ,BUT NOT ALL VISIBILITY IS GOOD VISIBILITY4 ,! ,TRUMP REGIME IS LOOK+ TO POPUL>IZE AN IMAGE ( AN>*I/S & O!R ACTIVI/S AS A MAJOR ?REAT TO PUBLIC ORD] 9 ORD] TO LEGITIMIZE FUR!R CRACKD[NS2 FASCI/ ORGANIZATIONS HAVE WORK$ H>D TO CAPITALIZE ON A M$IA PR(ILE ( 0ANTIFA0 AS VIOL5T & MY/]I\S 9 ORD] TO DRAW MORE PEOPLE 9TO !IR RANKS4 ,CORPORATE M$IA \TLETS LIKE ! ,WALL ,/REET ,J\RNAL >E NOTORI\S = CAT]+ TO ! REACTION>Y POLITICS ( !IR [N]S1 :ILE EV5 ! MO/ SYMPA!TIC M$IA COV]AGE CAN BE USEFUL TO LAW 5=CEM5T AG5CIES SEEK+ 9=MATION TO USE AGA9/ ACTIVI/S4 

,AN>*I/S & O!RS HAVE LONG BE5 CRITICAL ( ! FUNCTION ( ! M$IA ITSELF4 ,YET IT'S NOT ALWAYS POSSIBLE TO AVOID PRESS COV]AGE2 9 ! 9=MATION AGE1 IT'S SP9 OR BE SPUN4 ,:5 WE ACT EFFECTIVELY 9 PURSUIT ( SOCIAL *ANGE1 M$IA \TLETS WILL SEEK TO REPRES5T US TO ! G5]AL PUBLIC--& UNLESS WE CAN DISRUPT !IR N>RATIVES1 MO/ PEOPLE WILL SEE US ?R\< !IR EYES4 

,CORPORATE M$IA IS NOT A NEUTRAL SPACE 9 :I* WE CAN PRES5T IDEAS ! WAY WE CAN 9 DIRECT CONV]SATION ) \R C[ORK]S & NEI<BORS4 ,IT IS A /RATEGIC T]RA9 ON :I* ! AU?ORITIES POSITION !MSELVES TO LEGITIMATE ! USE ( =CE4 ,TO /EP 9 FRONT ( ! CAM]AS IS TO 5T] A HO/ILE T]RITORY CONTROLL$ BY A CLASS ?AT IS DET]M9$ TO USE \R IMAGES AGA9/ US4 ,IF WE 5ABLE M$IA \TLETS TO DEPICT US AS VIOL5T1 ALI51 OR EXTREME--NO MATT] H[ /RONG ! >GUM5TS WE MAKE 9 FAVOR ( \R TACTICS OR IDEAS--! ULTIMATE RESULT WILL BE ?AT ! AU?ORITIES >E EMBOLD5$ TO /EP UP !IR ATTACKS ON US4 

,:5 WE 5GAGE ) ! M$IA1 WE MU/ NOT IMAG9E ?AT !Y WILL PROMOTE \R IDEAS2 WE HAVE TO ACCOMPLI% ?AT ON \R [N ?R\< \R [N *ANNELS4 7,AT BE/1 WE CAN USE M$IA APPE>ANCES TO DIRECT PEOPLE TO ?OSE *ANNELS1 LIKE ! ORGANIZATION ?AT 9SI/$ ON ONLY ANSW]+ 9T]VIEWS 9 FRONT ( A BANN] DISPLAY+ !IR WEBSITE47 ,RA!R1 WE >E 5GAG+ 9 A SUBTLE W> ( POSITION 9 :I* WE SEEK TO PREV5T ! AU?ORITIES FROM ALI5AT+ O!RS FROM US & TO UND]M9E ! N>RATIVES ?AT LEGITIMIZE !IR VIOL5CE4 ,WE MU/ ALWAYS BALANCE ! POSSIBLE GA9S TO BE MADE 9 LEGITIMACY & VISIBILITY AGA9/ ! RISKS ( MAK+ \RSELVES A HI<] PR(ILE T>GET4 

,WE %\LD NEV] =GET ! EXAMPLE ( ! ,%,A,C CAMPAIGN1 :I* S\<T TO %UT D[N AN ANIMAL TE/+ COMPANY4 ,AT FIR/1 ! CAMPAIGN MADE GREAT HEADWAY1 GA9+ MOM5TUM AS ! M$IA PUBLICIZ$ ! EFFECTS ( !IR ORGANIZ+--YET ULTIMATELY1 LAW 5=CEM5T WAS ABLE TO USE ?IS M5AC+ IMAGE TO OR*E/RATE A CRACKD[N ?AT S5T MANY PEOPLE TO PRISON = YE>S4 ,WE (F] ! FOLL[+ SUGGE/IONS 9 HOPES ( HELP+ Y\ NAVIGATE Y\R 9T]ACTIONS ) ! M$IA SAFELY4 

,BE=E ,TALK+ ) ! ,M$IA3 

  

,CONSID] :E!R !RE IS ANO!R P]SON OR GR\P BETT] POSITION$ TO MAKE PUBLIC /ATEM5TS ON A SUBJECT4 ,CONSULT O!RS :O MAY BE AFFECT$ BY :AT Y\ SAY TO GET !IR FE$BACK BE=E P>TICIPAT+ 9 AN 9T]VIEW4  

,CONSID] H[ Y\ WILL BE VIEW$ BY ! REPORT]S1 ! $ITORS1 & !IR AUDI5CE4 ,>E Y\ ! BE/ P]SON TO CONVEY ?IS 9=MATION8  

,CONSID] ! RISKS TO ACTIVI/S CURR5TLY FAC+ CRIM9AL *>GES OR O!RS :O MI<T FACE !M 9 ! FUTURE4 ,EV5 ! MO/ 9NOCU\S /ATEM5TS CAN BE MANIPULAT$ TO SME> & DISCR$IT ACTIVI/S1 ESPECIALLY ?OSE ALREADY FAC+ CRIM9AL *>GES4 ,EV]Y?+ SAID 9 A PRESS 9T]VIEW CAN BE US$3  

9 CRIM9AL PROSECUTIONS  

TO 9DICT ! P]SON BE+ 9T]VIEW$ OR ANYONE ELSE IMPLICAT$ 9 ! PUBLIC /ATEM5TS  

TO SUBPO5A ! P]SON BE+ 9T]VIEW$ TO TE/IFY = ! PROSECUTION & AGA9/ HIS OR H] COMRADES & FELL[ ACTIVI/S4  
  

,E/ABLI% CLE>LY DEF9$ GOALS 9 ADVANCE4 ,:AT SPECIFIC GA9 DO Y\ /& TO ACCOMPLI% BY APPE>+ 9 ?IS M$IA \TLET8 ,H[ WILL Y\ ACCOMPLI% IT8 ,= EXAMPLE1 IF Y\ >E ATTEMPT+ TO DRAW ADDITIONAL P>TICIPANTS TO AN UPCOM+ DEMON/RATION1 IT MAY MAKE S5SE TO OBTA9 COV]AGE 9 A PAP] READ BY PEOPLE :O MAY JO9 Y\1 BUT IT PROBABLY WILL NOT MAKE S5SE TO APPE> 9 A PAP] READ *IEFLY BY REACTION>IES :O WI% TO SEE SU* PROTE/S SUPPRESS$4  

,COMPOSE Y\R TALK+ PO9TS & PRACTICE PRES5T+ !M CONCISELY4 ,REPORT]S WILL (T5 ASK LEAD+ OR HO/ILE QUE/IONS 9 ORD] TO TRAP Y\ 9TO PROVID+ ! MAT]IAL !Y NE$ TO TELL A PR$ET]M9$ /ORY4 ,IF Y\ HAVE LIMIT$ EXP]I5CE ) ! M$IA1 SPEAK TO ?OSE :O HAVE MORE EXP]I5CE4  

,ID5TIFY ! AG5DA ( ! \TLET Y\ WILL BE SPEAK+ TO4 ,:AT DO !Y HOPE TO ACCOMPLI%8 ,:AT >E ! BASIC T]MS ( ! DISC\RSE ?AT !Y UTILIZE8 ,H[ CAN Y\ DISRUPT ! N>RATIVES ?AT !Y >E PROPAGAT+8  

,:AT LEV]AGE DO Y\ HAVE ON ?IS REPORT]8 ,:AT LEV]AGE DO Y\ HAVE ON ! V5UE 9 :I* ! /ORY WILL APPE>8 ,IF Y\ HAVE NO BASIS = TRU/1 BE V]Y CAUTI\S4  
  

,:5 Y\ SPEAK ) REPORT]S1 MAKE AGREEM5TS 9 ADVANCE AB\T H[ !Y WILL ID5TIFY Y\ & :AT 9=MATION !Y WILL PUBLI%4 ,EMPHASIZE ?AT Y\ DO NOT REPRES5T A POLITICAL CON/ITU5CY & >E NOT ACT+ AS A 0LEAD] = ! MOVEM5T40 ,IF Y\ USE A PSEUDONYM1 BE C>EFUL TO 5SURE ?AT NO ONE WILL BE ABLE TO WORK \T Y\R LEGAL ID5TITY2 LAW 5=CEM5T (FIC]S HAVE COMPELL$ J\RNALI/S TO REVEAL ! 0TRUE ID5TITIES0 ( M$IA SPOKESP]SONS AS A WAY ( 5DANG]+ & DISCR$IT+ !M4 

,ADVICE TO ,ACTIVI/S FROM A ,SYMPA!TIC ,REPORT] 

  

,?IS ORIG9ALLY APPE>$ 9 ! F\R? ISSUE ( ,ROLL+ ,?UND] AS P>T ( 0,REPORT FROM ! ,PRESS ,BOX3 ,M,S,M ,CONFID5TIAL40 ,IF SOME ( IT CONTRADICTS ! ABOVE ADVICE1 TAKE IT ) A GRA9 ( SALT4  

,BE DIRECT AT ALL TIMES4 ,! P]SON ) ! TAPE RECORD] CONSID]S Y\ SUSPECT4 ,HE BELIEVES Y\ HAVE FALL5 VICTIM TO AN 9TELLECTUAL TRAP ( Y\R [N MAK+3 AN 9ABILITY TO APPRECIATE NUANCE OR ID5TIFY ) Y\R 5EMY4 ,AS HE SEES IT1 HIS JOB ON ?IS UN=TUNATE ASSIGNM5T IS TO PRES5T Y\R 9=MATION )\T GETT+ SUCK]$ 9TO MA9L9+ LEFTY PROPAG&A 9TO ! 9=MATION BLOOD/REAM4 ,HE WILL ASK Y\ MANY1 MANY QUE/IONS 7,:O IS FUND+ ?IS ORGANIZATION8 ,ISN'T IT TRUE ?AT Y\ >E ALL COLLEGE GRADUATES8 ,DID Y\ EV] CONSID] TAK+ Y\R GRIEVANCES TO ! ,COMMUNITY ,POLICE ,BO>D8 ,CAN ,I SEE Y\R MEMB]%IP LI/S872 Y\ %\LD ANSW] !M 9 FULL1 :]E APPROPRIATE4 ,IT'S MORE IMPORTANT TO BE UPFRONT IF Y\R 5T]PRISE IS LOOSELY COORD9AT$ ?AN TO PRES5T Y\RSELF AS A /ABLE COALITION OR S+LE 5TITY :5 ?AT'S NOT ! CASE4 ,NO ONE LIKES TO BE 9T]ROGAT$1 BUT IT'S BETT] = Y\ IF HE FEELS ?AT Y\'VE HELD NO?+ BACK FROM HIM4  

,IF Y\ *ALL5GE H]1 DON'T BACK H] 9TO A CORN]4 ,J\RNALI/S DON'T LIKE TO BE REM9D$ ?AT WE DON'T KN[ EV]Y?+ 9 ! WORLD4 7,Y\ MI<T ?9K ?AT ! BEG9N+ ( J\RNALISM IS A RECOGNITION ( ?AT BASIC FACT1 BUT !RE Y\ HAVE IT47 ,AS A RESULT1 SPEW+ J>GON OR CIT+ OBSCURE TEXTS WILL MAKE H] FEEL IGNORANT1 EXPOS$1 & ANGRY4 ,%E WILL PORTRAY Y\ AS ALO( ELITI/S PLAYACT+ AT SOME?+ IMPORTANT4 ,IF %E DRAWS AN IMPROP] CONCLUSION DUR+ Y\R CONV]SATION1 IT'S F> BETT] TO CL>IFY :AT Y\'VE SAID ?AN TO JUMP D[N H] ?ROAT4 ,IF %E CONT9UES TO MISREPRES5T Y\1 CALL H] (FICE AFT] ! /ORY IS PUBLI%$1 & W>N H] $ITOR ?AT !RE'S A FABULI/ ON /AFF4 7,REMEMB] ?AT WORD--0FABULI/10 ?AT IS TO SAY1 LI>4 ,?OSE ?REE SYLLABLES MAKE $ITORS BREAK \T 9 A COLD SWEAT47  

,DON'T 9SULT HIS 9TELLIG5CE4 ,IT'S NOT ?AT ?IS REPORT] ISN'T 9TELLIG5T4 ,R>E IS ! REPORT] :O DOESN'T EXHIBIT AT LEA/ BASIC 9TELLIG5CE1 S9CE HIS JOB DEP5DS ON EI!R 9QUIRY OR DILIG5CE4 ,FLATT]Y WILL GET Y\ NO:]E1 S9CE HE DOESN'T LIKE TO BE BULL%ITT$4 ,BUT POLIT5ESS & ATT5TIV5ESS >E APPRECIAT$ 9 :AT IS V]Y (T5 AN EXHAU/+ JOB = LITTLE PAY4 ,IF Y\ TREAT HIM ) RESPECT & OP5NESS1 HE MAY EV5 RECONSID] HIS CONDESC5SION4 ,DON'T BET ON IT1 BUT /RANG] ?+S HAVE HAPP5$4  

,BE EXTREMELY CONCRETE4 ,%E WANTS FACTS4 ,Y\ WANT ?+S TO *ANGE4 ,DUR+ Y\R 9T]VIEW1 EXPLA9 9 DETAIL :AT Y\ 9T5D TO DO1 H[1 & :Y4 ,IF ?IS 9VOLVES ILLEGAL ACTIVITY1 DESCRIBE ! MOTIVATIONS = Y\R ACTIONS V]Y CLE>LY4 ,DON'T EXPECT ALL ?IS RAW 9=MATION TO MAKE IT 9TO ! /ORY4 ,BUT ! MORE Y\ GIVE H]1 ! MORE %E WILL HAVE TO FILL UP H] COLUMN 9*ES OR H] WORD C\NT OR H] AIRTIME--& ALL ( ?AT WILL COME FROM Y\R SIDE4 ,REMEMB]1 Y\ >E GIV+ H] ACCESS4 ,! ,I,M,F OR ! LOCAL POLICE PREC9CT WILL NOT4 ,?AT IS AN ADVANTAGE TO Y\4  

,REMA9 ACCESSIBLE4 ,I HAVE NEV] WRITT5 A /ORY = :I* ,I HAD NO FUR!R QUE/IONS TO ASK :5 ,I SAT D[N 9 FRONT ( MY KEYBO>D4 ,! REPORT] Y\'RE DEAL+ ) WILL PROBABLY WANT TO ASK SOME FOLL[-UP QUE/IONS4 ,IF Y\'RE NOT >\ND TO ANSW] !M1 HE IS GO+ TO MAKE 9F]5CES & ASSUMPTIONS AB\T :AT Y\'RE AB\T4 ,IF Y\ COMPLA9 TO HIS $ITORS1 HE'LL BE ABLE TO >GUE1 CR$IBLY1 ?AT Y\ W]5'T ANSW]+ Y\R PHONE OR Y\R EMAIL1 & HE HAD A DEADL9E TO MEET1 SO :AT ELSE C\LD HE DO4 ,HE WILL W9 ?AT >GUM5T4 ,DON'T LET HIM4  

,HAVE EXTREMELY L[ EXPECTATIONS4 ,REMEMB]1 Y\ >E A C>NIVAL FREAK = ,HOMO ,J\RNALI/ICUS4 ,H] 9CL9ATION IS TO PR9T ONLY AS MU* ( Y\R /ORY AS IS NECESS>Y = H] TO GET BACK TO ! (FICE & PUT 9 = A MORE 9T]E/+ ASSIGNM5T4 ,?IS IS AS TRUE--IF NOT MORE SO--= Y\NG REPORT]S ?AN OLD] ONES3 ! Y\NG REPORT] IS CLOCK+ TIME UNTIL A BETT] JOB OR A BETT] BUREAU OP5S UP1 & Y\R P5NY-ANTE REVOLUTION>Y ANTICS >E ! TICK ( H] CLOCK4 ,FOLL[+ ! ABOVE 9/RUCTIONS WILL GET Y\R MESSAGE \T 9ASMU* AS ?AT IS POSSIBLE ?R\< ?IS M$IUM4 ,Y\ MAY1 ( C\RSE1 *OOSE TO SUPPLEM5T Y\R EF=TS 9 ! MA9/REAM PRESS ) Y\R [N ACC\NT ON A WEBSITE OR ELSE:]E1 BUT ?AT'S Y\R DOMA9 & NOT M9E4  

,F9D \T :O HIS $ITOR IS4 ,?IS IS CUNN+1 & IT PAYS (F4 ,ASK HIM :AT DESK HE'S ON 7,METRO8 ,G5]AL ASSIGNM5T8 ,NATIONAL871 :O HE WORKS =1 H[ LONG HE'S BE5 !RE1 & H[ HE F9DS IT4 ,TAKE NOTES4 ,HE'LL 9T]PRET ?IS AS A SIGN ( Y\R DILIG5CE AS A PRESS LIAISON1 &1 AT BE/1 A POLITE RECOGNITION ( HIS IMPORTANCE4 ,9 REALITY1 ?IS IS A TOOL TO USE = Y\R ADVANTAGE4 ,IF Y\ >E DISSATISFI$ ) HIS COV]AGE1 CONTACT HIS $ITOR & ITEMIZE Y\R GRIEVANCES4 ,SOME CAVEATS3 DO NOT RANT1 & BE PREP>$ TO BE SPECIFIC AB\T ]RORS ( FACT OR SLOPP9ESS4 ,IT IS 9 ?IS >EA ?AT ! $ITOR ON ! O!R 5D ( ! PHONE OR E-MAIL WILL BE PREP>$ TO ACT--EI!R BY RUNN+ CORRECTIONS1 ASSIGN+ ANO!R REPORT] TO COV] Y\ & PUTT+ HIM ON A LEA%1 OR BY ACTIVELY PUNI%+ Y\R MALICI\S 9T]LOCUTOR4 ,IF Y\ TRY TO CORRECT 9T]PRETATION1 ! $ITOR WILL CONSID] Y\ A CRANK & /ICK UP = ! REPORT]4  
  

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,*RONOLOGY 3 
,JANU>Y #a#d1 #bbb 3 ,TALK+ TO ! ,M$IA -- ,ADD$4 

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